Archive for March, 2009

Emily Yellin on NPR’s Talk of the Nation today.

BrightSight Group speaker and author, Emily Yellin will be a guest today on NPR’s Talk of the Nation at 3pm EST.
Emily is the author of, “Your Call Is (Not That) Important to Us: Customer Service and What It Reveals About Our World and Our Lives” book

National Headliners Award to Dan Gross for Newsweek Column

BrightSight Group speaker and author, Dan Gross has won a National Headliners Award. Dan won 1st place in the Magazine category for his Newsweek column, “The Money Culture”

Dumb Money in NY Times

BrightSight Group speaker and author, Dan Gross’s latest book, Dumb Money is mentioned in this article in today’s NY Times on e-publishing. From the article, “People can’t wait a year to get timely information on critical subjects,” said Amy Neidlinger, associate publisher of FT Press. “Especially today it’s dated 10 minutes after you’ve just received the first installation.”

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Lords of Finance #12 on BusinessWeek Best Seller List

BrightSight Group speaker and author, Liaquat Ahamed’s latest book, Lords of Finance: The Bankers Who Broke the World is ranked at #12 on The BusinessWeek Best Seller List

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Bill George on CNBC tonight 9pm.

Tonight at 9pm, EST, CNBC will air their Special Report, Restoring Trust: How To Fix America’s Economy
BrightSight Group speaker and author, Bill George is scheduled to appear as a guest. Bill George is Professor of Management Practice, Henry B. Arthur Fellow of Ethics, at Harvard Business School, where he is teaching leadership and leadership development. He is the author of new best-selling leadership book, “True North: Discover Your Authentic Leadership.” His previous book, “Authentic Leadership: Rediscovering the Secrets to Creating Lasting Value,” was also a best-seller. His commentary has been featured on “The Need for Authentic True North Leaders” on PBS’ “Nightly Business Report”
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Patricia Martin’s Ad Age Article

BrightSight Group speaker and author Patricia Martin’s latest article in Advertising Age points out Seven Unthinkable Ideas From SXSW Interactive 2009.
From the article, “Some SXSWi veterans remarked that the tone this year was subdued. Perhaps that’s what made the unthinkable ideas resound. Any one of these ideas is enough to make a marketer see how deep the change is we’re experiencing.”

Patricia Martin is the author of Rengen: The Rise of the Cultural Consumer – and What It Means to Your Business
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Emily Yellin in today’s Wall Street Journal

BrightSight Group speaker and author, Emily Yellin’s book, Your Call Is (Not That) Important to Us is reviewed in today’s Life & Style section. From the review, “Ms. Yellin is an illuminating guide whose conclusions are sound: “The intangibles at the heart of each positive encounter remain constant on all sides: trust, respect, empathy, caring, and even some fun.”
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Emily Yellin on The Diane Rehm Show on Wednesday, March 25th

BrightSight Group speaker and author of Your Call Is (Not That) Important To Us, Emily Yellin will be on NPR’s All Things Considered as well as The Diane Rehm Show this week.
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Lords of Finance #15 on WSJ Best Selling Book List

BrightSight Group speaker and author Liaquat Ahamed’s latest book, Lords of Finance: The Bankers Who Broke the World is on Wall Street Journal’s Best Selling Business Book List.
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Dan Gross’s Newsweek Cover

BrightSight Group speaker Dan Gross’s latest Newsweek cover story

Newsweek Cover



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